LinkedIn is not as difficult as you think.

LinkedIn, like every other social media platform is for professional networking. Not only does LinkedIn enable you to connect with people you know, but it also enables you to connect with the people your LinkedIn connections know. It is also designed to help people make business connections, share their experiences and resumes, and find jobs. It serves as a virtual mixer in which you have the opportunity to rub elbows with the best in your business or career. Despite being one of the most popular social media platforms today, many people still have no idea what LinkedIn is supposed to be used for or how they might benefit from being on it. Here’s everything you need to know about what this platform has to offer.

To use the platform effectively, there are certain things you must do that would help you secure that job. You must ensure you have a well-built portfolio. Your profile, for example, becomes a resume, complete with work experience, accomplishments, recommendations, and referrals from colleagues. Your profile is like a resume that anyone on LinkedIn can review. You must also note that your profile must include a professional head-shot photo. Once you’ve built your LinkedIn profile, you can share articles you find interesting, and comment on them with your own point-of-view. Better yet, publish your own thought leadership piece or blog about what you know. LinkedIn’s very own publishing platform allows users to publish blog posts and gain the opportunity to have their content read by thousands. Published posts will also show up on your profile, which will increase your credibility in related fields that are relevant to your professional experience. Make sure that what you post is well-researched and relevant, and that you respond to others when they comment on what you wrote. This is how LinkedIn enables users to build their reputation as a leader in their respective fields.

LinkedIn also offers things you won’t find in other places, like a full-featured career board, where you can search and apply for jobs. Many employment services are now compatible with LinkedIn – when applying for a position, you may be able to share your LinkedIn profile which sometimes means you won’t need to painstakingly enter your work experience into a long online form.

You must also build your network. Your network is where you can see your existing network of connections, and search for LinkedIn users to invite to join your network. You can also see existing invitations you’ve received from others. Searching for persons in a related field can also help you build and grow in your field of interest. Participating in relevant groups are also a great way to meet new professionals to connect with is to join groups based on your interests or current profession and start participating. Other group members may like what they see and want to connect with you. You’ll always get recommendations from LinkedIn about jobs you may be interested in, but you can always use the search bar to look for specific positions too.

It must be clear that LinkedIn is a tool you can use to enhance your professional networking and job searching activities. There are settings on LinkedIn that let you alert recruiters that you’re actively job searching as well. Like other social networks, LinkedIn has notification features that let you know when you’ve been endorsed by someone, invited to join something or welcomed to check out a post you might be interested in. These are the important things you need to know when you get on LinkedIn and sign up. You can even dive deeper into some of the more specialized details and options by exploring the platform yourself. You might even find that you’d be interested in using LinkedIn’s Business Services or Premium account upgrades, which allow users to post jobs, take advantage of talent solutions, advertise on the platform and expand your sales strategy to include social sales on LinkedIn. As a final note, don’t forget to take advantage of LinkedIn’s mobile apps. LinkedIn has its main apps available for free on mobile devices. Make sure to download yours, so that you can use LinkedIn on the go.

To learn how to use Linkedin to get a job, land new clients and attract global opportunities then send a mail to hello@careerswithfunmi.com

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